Client

Trekker Auto

Project

Brand Identity

Scope

Strategy
Naming
Tone of Voice
Brand Identity
Packaging
Web Design
Art Direction

Agency

Freelance

Designer

Erin Struble

Copywriter

Jenai Kershaw

Year

2024
Trekker is a premium D2C automotive brand specializing in custom accessories. They exist to provide market-leading protection to every proud vehicle owner, no matter the make. All accessories borrow design elements from their make and model and are laser-measured for a perfect fit. The brand's adventurous colour palette and dynamic typography work to reinforce the brand idea: Gear-up Let's Go.

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